wet n wild Lip Oil vs elf Glow Reviver Lip Oil

wet n wild Lip Oil vs. elf Glow Reviver Lip Oil Compared

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wet n wild Lip Oil vs. elf Glow Reviver Lip Oil At A Glance


• wet n wild has more shades and oils at a lower price.

• elf is available at more retailers for shopping ease.

• Both brands have virtually the same packaging and glossy shine.

• wet n wild has more punchy pigmentation.


Get ready for a drugstore comparison battle! I am putting the elf and wet n wild lip oils to the test in a deep compare/contrast review. The results will surprise you!

Details & Claims

elf offers seven shades that are $8 each. You get 0.25 fl oz or 7.6 mL of product. wet n wild gives us a whopping 11 shades at a lower price of $5.98 each. You get .24 fl oz or 7.11 mL of product. The sizing is basically the same, but, wet n wild has more oils.

When it comes to where to buy, the wet n wild oil is a Walmart exlcusive, only found in stores and online.

elf’s oil is available on their website, as well as Amazon, Target, Ulta, and Walmart.

wet n wild Lip Oil vs. elf Lip Oil pretty much have the same claims. elf states that their oil is non-sticky, hydrating, with a high-gloss finish. wet n wild claims to have hydration and a high-shine finish that is also non-sticky and lightweight. Both oils are in virtually the same square packaging. They both feature a large applicator and elf is just a hair wider.

wet n wild Lip Oil vs elf Lip Oil applicator

These oils offer a sheer wash of color, but, elf has a minty scent with no sensation while wet n wild is mint and vanilla with a cooling sensation. You can wear any of these oils alone or layered over lip color.

The ingredients are quite different. elf offers five key oils which are squalane, apricot oil, avocoado oil, jojoba oil, and pomegranate oil. wet n wild gives us seven key oils which are cherry oil, marula oil, cameillia oil, joboba oil, avocado oil, raspberry seed oil, and blueberry oil.

The application instructions are the same for both brands. Simply swipe them on and you are good to go.

Swatches & Shades Compared

elf vs wet n wild lip oil

I am swatching and comparing the colors that are the most visually similar in the package. The results are striking! You can clearly see that wet n wild has more pigmentation than elf. Most of elf’s shades look quite similar once on the skin. Check out my elf Glow Reviver Lip Oil review to see all of the individual swatches.

wet n wild vs elf lip oil swatches

Comparison Review

I have already tested both elf and wet n wild separately. Plus, I have been reviewing these brands for my entire career. The only thing that I cannot decide on is the shine. Maybe I am thinking about it too hard… I think elf might be a smidge more shiny but in reality both brands are the same. I love that the packaging, applicator, and amount of product is pretty much the same. However, wet n wild is cheaper! For the full details, do not miss my wet n wild Lip Oil review.

elf Glow Reviver Lip Oil vs wet n wild

wet n wild has 11 shades vs. seven for elf. elf gives us five key oils, while wet n wild gives us seven. elf has greater retailer availability. You already saw the big difference in pigmentation. wet n wild is famous for giving a punch level of pigment to sheer products. Both elf and wet n wild qualify as sheer washes of color. You will get more pigment and shade differentiation with wet n wild, which makes buying multiple shades more likely. For elf, I recommend buying one or two since they basically all wear the same. elf does not have any glitter/shimmer shades, but wet n wild does. The glitter is not seen once on the lips.

These lip oils all have a flavor that is barely there. For elf, it is mint. For wet n wild, it is vanilla mint. wet n wild gives you a subtle cooling sensation that is delayed for the first few minutes of wear. elf has no sensation. Outside of the sensation, both brands of oil feel the same on the lips in terms of being non-sticky, lightweight, yet thick in a good way.

Their product claims and application instructions are the same. Oils are not long wearing, so, you will need to re-apply as needed. You will enjoy wearing the oils on their own, or over lip liner and lip color. The large applicators are very easy to use and the square packaging has excellent grip.

You can note that wet n wild has tried oil in the past with limited edition collections, but they were so so. This permanent lineup is a vast improvement. This is elf’s first time doing lip oil.

The biggest difference between elf Glow Reviver Lip Oil vs. wet n wild besides the pigmentation is how your lips feel after the product wears away. elf makes my lips feel pretty good, but, wet n wild has caused me to kick lip exfoliator to the curb! I believe it is the blend of 11 oils that causes this high performance.

wet n wild Lip Oil vs. elf Glow Reviver Lip Oil
Category wet n wild elf Cosmetics
Price $5.98 $8
Size 0.24 fl oz or 7.11 mL 0.25 fl oz or 7.6 mL
Retailers Walmart elf, Amazon, Target, Ulta, Walmart
Packaging Square with large applicator Square with large applicator
Key Ingredients Cherry Oil, Marula Oil, Camellia Oil, Jojoba Oil, Avocado Oil, Raspberry Seed Oil, Blueberry Seed Oil Squalane, Apricot Oil, Avocado Oil, Jojoba Oil, Pomegranate Oil
Number of Shades 11 7
Flavor Vanilla Mint Mint
Cooling Sensation Yes No
Pigmentation Sheer but more punch Sheer

Ultimately, if you want a bit more puch of color, more shade options, the conditioning feeling afterwards, plus a slight cooling sensation, wet n wild has elf beat. They even beat elf on the pricing! wet n wild is coming for high-end and even drugstore brands. However, both brands are able to deliver high-quality ingredients at a fraction of the cost of the competition. They are great for no-makeup makeup looks and for treating dry lips.

Shop The Oils

You will not be disappointed with either brand that you go for. I will be leaning closer to wet n wild, however, I will continue to use elf too. Until next time, continue to let your true beauty shine.

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In This Article

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Amanda Vitale
Hi, I am Amanda Vitale, the owner of The Aesthetic Edge. I am a beauty and style expert who has been writing reviews and advice for 10 years. I have had the pleasure of testing hundreds of products, and I have published countless lookbooks. You can see my expertise quoted in top authoritative publications such as Bustle and Real Simple. I have also worked with your favorite brands, such as CurrentBody and AXIS-Y.
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